FISHING

The Cripplure is a proven trout, kokanee and salmon lure featuring a specially designed ring chamber that emits a low frequency vibration in the wa...

The Wally Pop Crawler is a proven setup featuring a Smile Blade and Cha Cha Float inside fluorescent tubing, which doubles as a scent chamber to cr...

The Deep-Vee Jig sports a keeled “DEEP-VEE” design that’s thicker on top and thin on bottom to track straight and fall fast. It also features large...

When a larger profile is needed for finesse fishing, the Salted NedRoll™ delivers the perfect bite. Made from durable, floating Super TPE and enhan...

A super versatile long casting lure. Great action on the drop and on retrieve – the lure vibrates and flashes at the same time provoking fish to st...

The Super Tuned Drop Shot hook is designed for exceptional performance with a focus on precision and hookup ratios. Featuring Tournament Grade Wire...

Designed expressly for walleye, thin-line needle point design won’t roll or twist when trolled. Light weight to enhance the natural presentation of...

Give your crankbaits and plugs a serious visual upgrade with the One Touch Blade for Treble Hooks. Designed to attach directly to a treble hook,...

Give your crankbaits and plugs a serious visual upgrade with the One Touch Blade for Treble Hooks. Designed to attach directly to a treble hook,...

Trailing stinger rigs are the ticket for catching short-biting walleyes when jigging in cold water conditions. Gamakatsu Treble Hook Stinger Rig...

Gamakatsu Stinger Treble Rigs are 100% ready to use and will outlast most others on the market. Fluorocarbon leaders add stealth and durability....

Gamakatsu’s Walleye Snell with Glowbead blends all of the premium components walleye anglers have come to expect from the world’s preeminent h...

Walleye anglers across the Midwest have become dependent upon the spin style hooks for walleye rigs. The Spin Bait hook can be rigged behind spinne...

Horizon Head SN is designed to maintain a horizontal posture while imparting an extremely natural action to your bait. The Horizon Head SN weigh...

Developed and successfully utilized in Japan for the popular mid strolling technique with forward facing sonar, the Horizon Head LG is designed to ...

TechSet® technical locking curve maximizes hook sets and locks fish in place. Oversized flat aspirin head shape enhances darting and rolling head m...

1X Strong Forged Needle Point Round Bend Hi Carbon Steel Hook With A Black Nickel. Tungsten Round Ball Jig Head Provides Best Return On Forward Fac...

The extreme scent dispersion of Gulp!® expands the strike zone allowing you to catch more fish! Berkley Gulp! truly is the next generation in soft ...

Berkley PowerBait makes novice anglers good and good anglers great! Berkley scientists have spent over 30 years perfecting an irresistible scent an...

Developed for the red-hot techniques of hover and mid-strolling, the Jackall Drift Fry 3.0 is precisely crafted with an integrated soft lip that he...

Deadly when rigged on a weighted wacky hook, the new and improved Jackall Flick Shake Worm features a unique curved shape that quivers and squirms ...

The IndestructoBUG is a virtually indestructible creature bait built with the chassis of a buoyant Ned-Rig style finesse bait. When left idle, the ...

The Pip's Box and Leader Caddy allows you to easily store heftier hooks with longer leaders, as well as drop shot rigs, double hook riggings, drift...

Imagine worms so big they become simply irresistible to fish. That’s the size of worms you can grow thanks to Magic worm food’s combination of 32 ...

With Floroclear’s fluorocarbon coating the line is virtually invisible once it enters the water. This gives anglers the advantage of a more stealth...

EndurX braid has all of the features and benefits of traditional braided lines, an extremely high strength to diameter ratio, braided with 8 carrie...

The Supreme XT Delivers years of quality performance. Its super-lightweight magnesium frame and carbon rotor, machined aluminum gear, braid-ready a...

The President XT® spinning reels take the President® to the next level of performance. Smooth and reliable operation is driven by a 10 bearing syst...

Reliably smooth performance with every cast – Lew’s Custom Series Spinning Reel is designed to work as hard as you do. The rugged aluminum body and...

The Accel™ RX Baitcast Reel is built with the innovative ParaMag® RX™ braking system, a friction-free, radial paramagnetic design that ensures exce...

Unleash high-speed performance with Lew’s Speed Spin CRX Spinning Reel. The 10-bearing system (9-bearing system on the 75 size) propels you into a ...

A "can't live without" tool, the Rapala® Fishing Clipper is perfect for cleaning up tag ends on knots and general line cutting. Includes Rapala® lu...

6-1/2" Fisherman's Pliers, Falcon Fillet Knife/Sheath and Rapala Fishing Clipper. RTC-6P136C

FEATURES: Great for Rigs, Hooks, Flies and Jig Heads. Double sided slit foam increases storage capacity. Easy to see slit lines. Easily opened wit...

Say goodbye to tangled tackle and hello to streamlined storage with the Gamakatsu G-Box Double Slit Foam Utility Case. Designed with double-sided p...

Great for Rigs, Hooks, Flies and Jig Heads. Easy to See Slits. Easily opened with one hand. Product stays in place and organized. Rounded corners e...