FROSTBITE

You will immediately notice an unfair advantage over the willpower of everything that swims with the unique "Scissorkick" action generated at any s...

The Meathead is made of 100% pure TUNGSTEN for the most compact profile possible to keep the focus on the live bait you 're serving at any depth. I...

Our new IndestructoPLASTIC is buoyant, super durable and ultra stretchy. The elasticity prevents your IndestructoSPIKE from getting nipped off or p...

The Mini Slayer is a cheat code for large panfish, but is also an excellent finesse option for Walleye, Trout, and Bass. The ribbed body gives the ...

The Derby Slayer is a perfect mid-sized baitfish imitation for drop shotting, vertical hanging, or casting to cover vast swathes of water. The ribb...

The BIG BORE 2000 Spinning Reel is HERE! Silky smooth drag, larger arbor spool, and a high caliber drag system to handle big-game! Specs: 7+1 Beari...

The Diesel 1000. Smoothness and reliability that you're used to out of your high end open water equipment, but a price where you can slap these on ...

The Meathead is made of 100% pure TUNGSTEN for the most compact profile possible to keep the focus on the live bait you 're serving at any depth. I...

This rattlebait has a loud menacing vibration when ripped hard, a wandering vulnerable body-roll when jigged slowly, and a bold bronco tail-kick wh...

This spring bobber friction fits to your rod tip and can help you achieve the ultimate sensitivity for light biting fish. A clean straight titanium...

Non-slip protective heat-shrink tubing. Functional and fashionable.

The finest point Forceps we have made yet! Perfect for applications requiring maximum precision. Unhook your catch with ease, even with the smalles...